Contact
Renée Stevens, Chair
Department of Visual Communications
318 Newhouse 3, 315-443-3367
Faculty
Rafael Concepcion, Seth Gitner, MaryAnne Golon, Ken Harper, Gregory Heisler, Paula Nelson, Milton Santiago, Hal Silverman, Michael Snyder, Renée Stevens, Bruce Strong, Claudia Strong, Jason Webb
Overview
The Visual Communications program offers five tracks: Cinematography, Commercial & Advertising Photography, Design, Editorial Photography & Photojournalism, and Emerging. Students are encouraged to let their passions drive their focus and academic path, and the program is created to support and foster the individuality of its students and their unique voices and vision. Collaboration with students from various programs across departments is highly encouraged. Students also study entrepreneurship, business, communications law and ethics, as well as develop relevant skills in writing, and presentation.
Cinematography
The Cinematography track focuses on lighting, lensing, composition, movement, crew management, color science, and photochemistry. Cinematic storytelling expands beyond motion picture and television production allowing the same skills associated with narrative cinematography to cross pollinate with other forms of visual storytelling such as documentary, branded content, industrial films, commercial advertising, music video, journalism, animation, social media, augmented reality, virtual reality, game design, and livestreaming.
Commercial & Advertising Photography
The Commercial & Advertising Photography track covers the areas of advertising, commercial, fashion, portraiture, and illustration photography for print and digital publications. Courses cover lighting, concept, editing and sequencing as well as project management, critique and communication using visual language.
Design
The design track emphasizes problem-solving, storytelling, design thinking, and a human-centered approach to design. This focus allows students to create smart, compelling, innovative solutions in print and pixels, including UI/UX, augmented reality, virtual reality, brand systems, product design, 2D and 3D design, and motion design.
Editorial Photography & Photojournalism
The Editorial Photography & Photojournalism track focuses on documentary storytelling and visual journalism across all genres and focuses on building foundational technical and creative skill sets. Additional courses include lighting; editing and sequencing; project management, building visual narratives; and critique and communication using visual language.
Emerging
The Emerging track focuses on multidisciplinary innovation and emerging media trends and technologies. Students gain foundational skills in photo, video, cinematography, and design while creating unique portfolios across skillsets.
Admission
A portfolio is not required for admission into the Visual Communications program; however, an optional portfolio submission is allowed and will be reviewed as part of the application. This optional portfolio should be sent separately to Associate Professor Renée Stevens, Chair, Visual Communications Department. Images should be presented on a personal website, a shared cloud folder, or through social media channels.
Please send relevant URLs to Professor Stevens at rcsteven@syr.edu.
Student Learning Outcomes
In addition to the comprehensive Newhouse School learning outcomes listed in the school’s Educational Mission students in the Visual Communications major are expected to achieve the following learning outcome:
- Produce professional quality visual communication by synthesizing the best practices and current theories of traditional still, motion, interactive, and emerging media.
Major Requirements
Visual Communications majors must complete 45 credits within the Newhouse School of Public Communications and other requirements as outlined below.
Course List Code | Title | Credits |
| Communications and Society | |
| Multimedia Storytelling | |
| |
| Race, Gender, and the Media | |
| Beauty and Diversity in Fashion Media | |
| Topics in Media, Diversity and Inclusion | |
| |
| Communications Law for Journalists | |
| Communications Law for Television, Radio, Film | |
| Communications Law for Advertising and Public Relations | |
| Communications Law for Public Communicators | |
| Topics in Media Entrepreneurship | |
| |
| |
| |
| |
| Cross-Media News Writing | |
| Screenwriting |
| Introduction to Photography for Multimedia | |
| Introduction to Graphic Design | |
| 21 |
| |
| |
| |
| |
Total Credits | 45 |
Cinematography
Course List Code | Title | Credits |
CIN 313 | Cinematography I: Fundamentals | 3 |
CIN 323 | Cinematic Light & Lens | 3 |
CIN 303 | Nonfiction Video Storytelling | 3 |
CIN 433 | Cinematography II: Cinematic Storytelling | 3 |
CIN 483 | Cinematography Capstone | 3 |
| 3 |
| Topics in Cinematography | |
| |
| Specialized Practice | |
| |
| 3 |
Total Credits | 21 |
Commercial & Advertising Photography
Course List Code | Title | Credits |
VIS 306 | Image Post-Production | 3 |
CIN 303 | Nonfiction Video Storytelling | 3 |
VIS 324 | Light and Concept | 3 |
VIS 405 | Photographic Storytelling | 3 |
VIS 434 | Commercial & Advertising Photography and Multimedia | 3 |
VIS 484 | Commercial & Advertising Photo Capstone | 3 |
VIS 489 | Photography and Multimedia Capstone | 3 |
| 3 |
Total Credits | 24 |
Note
Visual Communications majors completing the Commercial & Advertising Photography track may also fulfill their capstone requirement with VIS 484 Commercial & Advertising Photo Capstone depending on which course is offered the spring of their senior year.
Design
Course List Code | Title | Credits |
VIS 317 | Typographic Design | 3 |
VIS 327 | Type and Image Design | 3 |
VIS 447 | Motion Design | 3 |
VIS 457 | User Interface and User Experience (UI/UX) Design | 3 |
VIS 467 | Immersive Design | 3 |
VIS 487 | Graphic Design Capstone | 3 |
| 3 |
Total Credits | 21 |
Editorial Photography & Photojournalism
Course List Code | Title | Credits |
VIS 306 | Image Post-Production | 3 |
CIN 303 | Nonfiction Video Storytelling | 3 |
JNL 345 | Business and Ethics of Journalism in a Changing World | 3 |
VIS 324 | Light and Concept | 3 |
VIS 405 | Photographic Storytelling | 3 |
VIS 425 | Visual Editing and Project Development | 3 |
VIS 489 | Photography and Multimedia Capstone | 3 |
VIS 485 | Multimedia and Photojournalism Capstone | 3 |
Total Credits | 24 |
Note
Visual Communications majors completing the Editorial Photography & Photojournalism track may also fulfill their capstone requirement with VIS 485 Multimedia and Photojournalism Capstone, depending on which course is offered the spring of their senior year.
Emerging
Course List Code | Title | Credits |
VIS 337 | Motion Graphics for Production | 3 |
VIS 437 | Design and World Building for Esports | 3 |
VIS 467 | Immersive Design | 3 |
VIS 502 | AI for Creative Professionals | 3 |
| |
CIN 510 | Topics in Cinematography | 1 |
or VIS 510 | Specialized Practice |
| |
CIN 483 | Cinematography Capstone | 3 |
or VIS 487 | Graphic Design Capstone |
or VIS 489 | Photography and Multimedia Capstone |
Additional Requirements
Global Experience Requirement
The Global Experience requirement may be fulfilled by studying abroad or taking an approved class. A list of courses that fulfill this requirement can be found in the Newhouse Guide Book. If a student chooses to take a Newhouse class to fulfill this requirement, the additional Newhouse hours will be added to the 122 credits needed for graduation if the student has reached the Newhouse credit maximum.
Grammar Competency Requirement
Students must complete a grammar competency as part of their degree requirements. There will be two ways students can satisfy this competency:
- First, by passing a grammar competency exam during their first semester on campus. The exam will be given twice - once before the end of the first week of classes and a second time prior to registration the next semester. A passing grade on the exam will fulfill the competency requirement.
- Secondly, by passing COM 101 Practical Grammar for Public Communications, a 0-credit grammar course which will be mandatory for students who fail the grammar competency exam. This course can be repeated until a passing grade is earned and the competency is met.
Students must meet the grammar competency to receive a degree.
Non-Newhouse Course Requirements
Course List Code | Title | Credits |
PHI 293 | Ethics and the Media Professions (College of Arts and Sciences) | 3 |
History Course
Course List Code | Title | Credits |
| |
HOA 106 | Arts and Ideas II | 3 |
ENG 170 | American Cinema, from Beginnings to Present | 3 |
HOA 200 | Selected Topics | 1-3 |
or HOA 371 | Photography & the Fine Arts |
or HOA 573 | Topics in History of Photography |
Total: 45 Newhouse credits required
Undergraduate University Requirements
The following requirements and experiences apply to all Syracuse University Undergraduate matriculated degree programs.