Interdisciplinary seminar examining various areas of intellectual and research interests related to the American black experience. Integrates knowledge of historical, cultural, sociological, political, and economic issues. Prereq: lower-division course in the social sciences.

These five-week mini-courses provide specific areas of study not covered in depth in other courses. Examples: New Ventures in Media, Lean Digital Media Startups, and others based on faculty and student interest.

Interdisciplinary seminar examining various areas of intellectual and research interests related to the American black experience. Integrates knowledge of historical, cultural, sociological, political, and economic issues. Prereq: lower-division course in the social sciences.

This course teaches the principles of content development, optimization, and management practices, including SEO and analytics, to empower communications professionals to create, optimize, and deliver digital content across a multitude of channels now and in the future. Additional work required of graduate students.

This course explores the digital media and technology landscapes that allow communications professionals to deliver appropriate content over various channels, acquire audiences, and capture data to better understand end users. This course is offered as part of our online communications masters program.

An intensive reading course where students explore key economic, strategic and technological forces changing media businesses.

Students will demonstrate mastery of concepts and practices from previous coursework, and using both entrepreneurial and intrapreneurial approaches will produce a plan for a comprehensive and innovative solution to a digital media communication problem.

This course examines how generative AI, machine learning, emerging media, and data-driven marketing are reshaping content creation, audience engagement, and media business models.

Students will learn the process of preparing and validating new media business ideas for launching-whether freelance, small business or high-scale ventures. In the process, all learn tools and techniques required to become media innovators and entrepreneurs. Additional work required of graduate students.

This course provides study in the entrepreneurial process for the creative industries. Students learn effectuation, the five types of new ventures, and the basics of startup culture and media product development. Additional work required of graduate students.

Each immersion focuses on a topic that is relevant to its location and to the mass media and communications industries. Guest speakers and presenters will include leaders from top communications organizations and new media startups worldwide.

Students analyze current and future technologies, searching for innovative and disruptive new media, platforms, and careers. They will learn strategies to recognize potential trends. Additional work is required of graduate students.

In this introductory-level web development course, students learn HTML, CSS, front-end development frameworks, and web design to deliver mobile-friendly web pages. Students will research and evaluate an audience to perform a website redesign. Additional work required for graduate students.

Participation in a discipline or subject related experience. Student must be evaluated by written or oral reports or an examination. Permission in advance with the consent of the department chairperson, instructor, and dean. Limited to those in good academic standing.

Students learn programming and scripting concepts for advanced web applications. This course builds on mark-up frameworks to create advanced interactions and dynamic content updates. Additional work required of graduate students.

This course is an intensive discussion, exploration, and application of advanced media management and emerging media principles to modern media, communication and business practices.

Culminating experience for students in the Advanced Media Management Program. Students will deepen their knowledge of concepts studied and skills developed during the previous year. In this capstone, students participate in a management project for a media business.

In-depth exploration of a problem or problems.  Individual independent study upon a plan submitted by the student. Admission by consent of supervising instructor or instructors and the department.